SelfMade

SelfMade is an interior design studio that shapes homes and workplaces around the people who use them. Its purpose is to put personality into design, so every space, for a person or a business, reflects who it is for.

I created the identity, the brand guidelines and the website. The mark is a single looping stroke drawn from the S, paired with Safiro and Inter on a palette of olive and warm stone, and set on Swiss-inspired grids that keep every layout calm, so the spaces lead.